ek44 Privacy Policy & Data Protection
Your personal information is completely secure with us. This policy explains in detail how ek44 collects, stores, and manages your data.
1. Introduction & Scope of Policy
Welcome to the ek44 platform. This Privacy Policy ("Policy") applies to all users of the ek44 website and its services ("Platform"). When you create an account, log in, or use any service on our Platform, you are considered to have agreed to the terms of this Policy.
We believe your privacy is a fundamental right. ek44 always treats the protection of users' personal information as the highest priority. Our Platform uses SSL encryption technology, which keeps your information protected from unauthorized access by third parties.
This Policy explains the following: what information we collect, why we collect it, how we use it, who we share it with, and what steps we take to protect your information. If you have any questions about this Policy, please contact our support team.
2. Information We Collect
The following types of information are collected in order to operate the ek44 platform and provide you with the best possible service:
Identity Information
This category covers your name, date of birth, national ID number, and other personal details provided at the time of account registration.
Contact Information
Your email address, mobile number, and residential address, which are required for account verification and secure transactions.
Financial Information
Transaction details via bKash, Nagad, Rocket, or bank transfer. Full payment card numbers are not stored on our servers.
Technical Information
IP address, browser type, device details, cookie data, and logs of your browsing and session activity.
Gaming Activity Information
Your game play history, bet amounts, win/loss records, and your overall gaming behaviour on the Platform.
Communication Records
Records of your conversations with our customer service team via live chat or email, retained for service quality improvement.
3. Purpose of Using Information
ek44 uses collected information only for the following purposes:
3.1 Account ManagementInformation is used to create, verify, and keep your account secure. All identity verification processes, including age verification, are carried out for this purpose.
3.2 Transaction ProcessingFinancial information is used to accurately process deposits and withdrawals via bKash, Nagad, Rocket, or bank transfer. This information is essential for verifying transactions with a minimum deposit and withdrawal of ৳500.
3.3 Platform Security & Fraud PreventionTechnical information is analysed to prevent unauthorized access, fraud, money laundering, and other illegal activities. This is essential for the safety of all users.
3.4 Customer SupportOur 24/7 live chat support team uses your account information and communication history to help resolve your issues.
3.5 Responsible Gaming MonitoringGaming behaviour data is analysed to identify potential signs of addiction and to provide assistance when needed. This is part of our responsible gaming commitment.
3.6 Platform DevelopmentAnonymised analytical data is used to review the overall user experience and to drive technical improvements and the launch of new services on the Platform.
4. Cookies & Tracking Technology
The ek44 website uses cookies and similar technologies — small data files stored in your browser. These technologies keep your session active and allow you to use the Platform without logging in again each time.
Types of Cookies
- Essential Cookies: Required for login sessions, security tokens, and the basic functioning of the Platform. Disabling these will prevent the Platform from working correctly.
- Functional Cookies: Used to remember your language preference, game history, and other personalised settings.
- Analytical Cookies: Collect anonymous data to understand which parts of the Platform are used most, helping us improve the quality of the service.
You can control or delete cookies from your browser settings. Please note that disabling essential cookies may prevent you from accessing your ek44 account.
5. Sharing Information with Third Parties
ek44 does not sell or rent your personal information to third parties. However, in certain circumstances, limited information may be shared with the parties listed below:
5.1 Payment ProcessorsOnly the information necessary to complete a transaction is shared with bKash, Nagad, Rocket, and bank transfer processors. These parties follow their own strict privacy policies.
5.2 Technology & Infrastructure PartnersTechnology service providers for the Platform (such as server hosting, cybersecurity, and data backup) may access limited technical information as needed, but they operate under our strict data protection agreements.
5.3 Legal ObligationsWe may be legally required to provide information to competent authorities as part of a court order, investigation, or legal process. In such cases, only the necessary information is provided.
5.4 Business TransfersIf ek44's business operations change in the future through a merger, acquisition, or sale, user information may be transferred to the new operating party. Users will be notified in advance in such cases.
6. Data Retention & Security
ek44 has adopted industry-leading technical and administrative measures to ensure the security of your information:
- SSL/TLS Encryption: All communication between your browser and our servers is protected by SSL encryption, meaning no one can read your data in transit.
- Secure Server Infrastructure: Data is stored on encrypted servers, accessible only to authorised personnel.
- Password Protection: Your password is never stored in plain text — it is stored only through a one-way hash function.
- Two-Factor Authentication: An option is provided to add an extra layer of security to your account, preventing unauthorized access.
- Regular Security Audits: Regular security assessments are conducted by third-party specialists.
Data Retention Period
Your personal information will be retained for as long as your account is active and for as long as required to meet legal obligations. After an account is closed, some information may be kept for a specified period for legal purposes, then securely deleted.
7. Your Rights & Choices
As a user of the ek44 platform, you have the following rights over your own information:
7.1 Right to AccessYou can find out at any time what information we hold about you. This information can be requested through account settings or via customer support.
7.2 Right to RectificationIf any information in your profile is incorrect or incomplete, you can request a correction. Contact the support team to make corrections.
7.3 Right to ErasureIn certain circumstances, you can request that your personal information be deleted. However, some information may need to be retained for a specified period due to legal obligations.
7.4 Right to Object to ProcessingYou can object to your information being used for certain purposes, particularly in the case of marketing communications. We respect your preferences and will take action accordingly.
To exercise any of the above rights, contact our support team via live chat or email. We will respond to your request within a reasonable time.
8. Protection of Minors
The ek44 platform is for users aged 21 and above only. We do not knowingly collect personal information from anyone under the age of 21.
An age verification process must be completed at the time of account registration. If we become aware that a user is under 21, their account will be suspended immediately and the relevant information will be securely deleted.
If you believe a minor is using our Platform, please notify our support team. We are always vigilant and responsible when it comes to protecting minors.
9. Changes to This Policy
ek44 may update this Privacy Policy from time to time. If significant changes are made to the Policy, we will notify users in the following ways:
- The "Last Updated" date on the Policy page will be changed.
- For significant changes, a notification will be sent to the registered email address.
- Users will be informed about the update when logging in to the Platform.
Continuing to use the Platform after a change is made will be considered as your acceptance of the new Policy. If you do not agree with the new Policy, you may request to close your account.
Have a question about privacy?
For any questions or concerns about this Policy, please contact our support team. We are available 24/7 in Bengali and English. Email: [email protected]